On November 5-8, 2019, there will be an A+A International conference that will be held in Dusseldorf, Germany, on Safety, Security, and Health. Mess Dusseldorf has been responsible for the A+A Conference and the man in charge of affairs is Wolfram Diener who has been the Managing director of the agency since October 2018. From the interview held with him, one can see that Diener is super excited and enthusiastic about his new job. He considers this conference a challenge after successful fairs in other places and even in Asia. His company, Messe Dusseldorf, is seen as a robust and successful company in hosting trade fairs in Germany. When asked about the response to the fair from companies so far, Diener states that the response has been great. There has been considerable interest shown in the fair both from companies that have participated before and from new companies. To accommodate all companies, the space for the fair has been expanded. Additional capacities in the areas of health at Work, Operational Safety, and Corporate Fashion have been added. Diener goes on during the interview to demonstrate the arrangements that have been put in place for the fair.
- Diener has been planning the hall for the A+A 2019 event for a long time and he says that the planning has been great.
- The response from companies about the A+A event has been great and many that were there before want to come again.
- The space at the event has been expanded due to the overwhelming response and three areas have been added such as Health at Work and Operational Safety.
“Since October 1, 2018, Wolfram Diener has been the new Managing Director of Messe Düsseldorf and responsible for A+A. Diener is enthusiastic about his new job: “After many exciting and successful years with various trade fair companies, and quite some time in Asia, I am now facing the next challenge – and this challenge will be more than the bandwidth of my trade fair portfolio in Düsseldorf.”